Any question about money and earnings should be approached systematically, even strategically. And the sale of information on the Internet is no exception. Now I will provide you with a plan for launching the information product designed for 11 days. So, let’s go ..
Day 1: “Prelude”.
Write a quality article, write a living video, an interview on the topic on which the product was created. Distribute this information in your mailing, blog, social networks. It is important that this information is of high quality and does not sell anything.
Day 2: “Intelligence”.
Find out their audience their problems regarding the topic on which the information product is recorded. You can do this in the comments, conduct a survey. Based on all the data obtained, you get the main problems of the target audience.
Day 3: “Pain”.
Start issuing the first content in the problem areas of your audience. Do not deepen strongly, give simple solutions to the problem.
Day 4: “You are not alone”.
Give examples of other people (or you in particular) who solved this problem and how they did it. But do not put all the chips on the table, leave the most delicious for later. Just show the original mark where the problem was, and the final position where the problem was solved.
Day 5: “Balm”.
It’s time to report that you have a product that can solve this problem. You can also show “secret clippings” from the product itself, and also announce the date of the premiere.
Day 6: “History”.
Describe in detail what the client will receive when buying your info. What bonuses, discounts, guarantees.
Day 7: “To Start”.
Heat the atmosphere, telling the subscribers that there are 24 hours left before the start of sales, and that everyone is no longer to get to get the product, but there are still 24 hours. Subscribers should be ready by this time.
Day 8: “Descent”.
Tell the subscribers that there are 8 hours left, that everything is ready and soon everything will begin. Pi the start of sales, also tell me that sales have begun.
Day 9: “Your Man”.
Write about how the process is going on if you write a lot of orders about this if you do not cope with the flow of customers – write. You can also recall that the discount is ending soon, some bonuses will disappear.
Day 10: “Joker”.
It’s time to get the “Joker” from the sleeve! Give people some kind of bonus that no one expected. Thank you for the purchase and give a link to download “Joker”.
Day 11: “Sunset”.
Tell me that after 24 hours the price will increase, discounts and bonuses will be removed. Thank customers.
These are not cunning steps, will help you conduct an excellent launch of your information product, and make hundreds of sales in just 11 days.