Effective involvement of investments

Effective involvement of investments

If you have already developed a personal business idea, then we can sincerely congratulate you. Just do not rush to rejoice: in order for your project to have a truly bright future, you will need to attract to its implementation and direct launch of financial partners, in other words, investors who will push your business will become its catalyst. If you do not have needs in third-party financial influences (which is akin to science fiction), then you can, in principle, successfully use the services of special firms engaged in the development of original business plans and carrying out the entire amount of work related to investment structures. But, in this article we will talk about what to do to a novice entrepreneur, if the search for investors is only his mind business?

Beginner “Startup”

Entrepreneurs who managed to take only a couple of steps towards the development of their business, on modern slang, it is customary to call “startups” (from English Start-up-launch, launch).

Any average “Starter”, having developed the idea of ​​earnings, begins to search for people with money, that is, investors. In this regard, it is extremely important to remember the rule of three F:

• Family (family);

• Friends (friends);

• Fools (fools).

It is these three categories of people that will be able to help you in the financial aspect. In the case when this rule turns out to be powerless, experts urge to move on to plan b) – the search for official investors, serious people with serious opportunities.

Many of the “startups” at first make a lot of insidious mistakes, which, in principle, can be warned. So, what should you be afraid and what to be careful for the modern “startup” or a novice entrepreneur today?

The most common mistakes

Remember that everything will never happen at once! That is, if you think about how to open a pharmacy, you will have to spend a decent time to develop and create a business plan, to receive money (start-up capital), on a competent investment, and, finally, making a profit and subsequent payback of the business. This is a rather complicated and sometimes long process, so any “startup” should be patient;

Do not ask for a million! For some reason, 9 out of 10 beginner businessmen always ask investors with rather large amounts, sometimes unfounded;

Try to be yourself, do not make yourself “super magnate”. In any case, you will not look better and higher than the person who intend to ask for money from;

Lies or “non -talking” – a dangerous mistake of those who go to a meeting with investors. It seems that initially you did not have the goal of deceiving, but during the conversation you unconsciously embellish your business idea, masterfully improve the current market situation and absolutely ignore the likely risks. Remember that any investor is your partner, and these relationships should not begin with lies. The investor must know “from and to” all the information about the alleged risks, the relevance of your idea, demand for a particular product or service that will advance through its financial influences.